This study assesses the impact of the Taglit-Birthright Israel travel program on parents of participants—in particular, on the ways in which parents’ indirect exposure to their adult children’s experiences in the program affect those parents’ connections to Israel. Birthright Israel is a large-scale, successful, educational travel program that provides a gift of 10-day trips to Israel to Jewish young adults. A substantial body of research has demonstrated the effectiveness of Birthright Israel in strengthening the Jewish identity of young diaspora Jews. Anecdotal evidence suggests that participants whose interest in Israel is enhanced by their Birthright Israel experience share what they have learned with their parents, and that this results in an increase in Israel interest for the parents.