At the Association of Jewish Libraries (AJL) 2009 convention in Chicago this summer, podcaster Mark Blevis led a session on Social Media that opened the floodgates of people's curiosity. Convention attendees wanted to learn more about social media: what it is, what it means to participate, and how to get started. As a continuation of that conversation, The Book of Life is offering a 4 part series of podcast episodes called 'Why Be Social?'